Jun 17
Emilia News

ABC has brought together some of the greatest pop influencers of the past 20 years in hopes of creating the next chart-topping boy band via a new reality show.

Boy Band unites Backstreet Boy Nick Carter, Spice Girl Emma Bunton and Justin Timberlake’s most frequent collaborator Timbaland on Thursday, June 22 to try and find the next great pop act of the 2000s. Instead of judges, the threesome are called “architects” and will coach a set of aspiring young male singers into the team players they need to be to hopefully join the ranks of the pop groups of yesteryear. The proceedings will be hosted by recording artist and actress Rita Ora.

Each of the architects are approaching the competition from various areas of expertise. Carter, of course, is one fifth of one the most successful boy bands of all time. The Backstreet Boys, unlike most of their pop contemporaries, are still touring and performing together. Bunton, better known to her fans as Baby Spice, toured the world with the Spice Girls, redefining “Girl Power” and smashing records left and right. Timbaland’s presence could be felt more behind the scenes. He helped craft Aaliyah’s career and turned Justin Timberlake from boy band member to a pop icon in his own right.

TVGuide.com got the opportunity to talk to all three architects about why they joined Boy Band, what it takes to make a successful group in 2017 and why this show is what everyone needs to be watching this summer.

What brought you to the show?

Nick Carter: For me, I was approached by the producers and also ABC. They basically had the idea of the show Boy Band and they said, “We were thinking about these different guys in groups right now that are active in a boy band. We really think that you could offer something to the show because of your experience and whatever.” Obviously, I had done some stuff before with ABC with Dancing with the Stars and knew the whole family. I obviously heard about Timbaland’s involvement, Emma’s involvement and the concept itself was — I felt like they really wanted to get it right this time.

[The network] really wanted to make sure that it was credible with the people who were involved. We liked the idea that we’re architects instead of judges and we’re sort of mentoring these boys and trying to help them achieve their dreams rather than tearing them down as much. All those things collectively really made me excited to be part of the process and the project. I was a die-hard fan of Timbaland and good friends with Emma

What is the main difference between what a boy band looked like in the ’90s and what it looks like now?

Carter: What I’ve noticed over the last decade when you had One Direction and all these guys come out, the guys can sing. Obviously, they have talent but from my standpoint with my era with Justin Timberlake, with the Backstreet Boys and that whole era, it’s about a show as well for us. As the songs and everything, dancing and singing together was one of our specialties. That definitely has changed. We want to add a little bit more of those elements to this next generation of boy bands that we’re going to put together. The music has definitely evolved. Tim can probably elaborate on that. One Direction is the only band that I can think of in the recent times that is a boy band. That’s why it’s so important to put together another boy band. We’re going to give a new, younger generation something fresh when it comes to music. Overall, I think the mentality in the performance part of it and the songs are different.

What is your main advice for these contestants coming on to the show?

Carter: My advice that I’d like to give these kids is when you commit to being in a group, if that’s what you really want to do — be in a group — then you have to know what it’s like to sacrifice for your member. You have to compromise. I might feel really strong about something, but in my group we operate in a democracy. We operate in a voting system so if four out of five, then we go with something. It’s not about being a solo artist. If you want to be a solo artist, then be a solo artist. It’s Tim’s job, Emma’s job and my job to see through that. The last thing we want is for anybody to use this as a stepping stone for a solo career.

Carter: Learn from the mistakes as well in the past.

Why should everyone tune in to this show?

Carter: I’m going to tell you this right now, when Tim, Emma, myself and Rita [Ora] all sit in a thing called the war room and we start debating with each other — it gets fun. It gets interesting. The chemistry that we have with each other so far just starting this thing is exciting. It’s electrifying. You can see that. That’s probably going to be different from other shows…I’m passionate about everything that I do. Our architects are definitely passionate.

Source: TVGuide.com You can read what Emma Bunton and Timbaland also have to say on their website.